![](https://images.squarespace-cdn.com/content/v1/647ab21d317b3a36f732abd7/91fd6f30-4e2a-4be8-9f0c-15e3e54e14c8/SPI.jpg)
Video + Sales Tools for Specialty Products and Insulation
The ask:
To update sales deliverables with a particular focus on creating a brand video. Our mission was to humanize the brand, spotlighting the people behind SPI, and forge emotional connections with customers.
The result:
We were able to highlight the power of SPI's people and infuse their stories into a captivating video and created a fresh set of sales tools.
![01_brochure-mockup-2.jpg](https://images.squarespace-cdn.com/content/v1/647ab21d317b3a36f732abd7/90643d34-5a7d-48cd-9afe-7d537c73d23d/01_brochure-mockup-2.jpg)
![Isometric+US+Letter+Trifold+Brochure+Mockup.png](https://images.squarespace-cdn.com/content/v1/647ab21d317b3a36f732abd7/29521973-5ff5-43a2-b262-48562b2bed65/Isometric%2BUS%2BLetter%2BTrifold%2BBrochure%2BMockup.png)
![07_cover.jpg](https://images.squarespace-cdn.com/content/v1/647ab21d317b3a36f732abd7/30e50243-3e7b-44f5-8c28-3d0124e165ac/07_cover.jpg)